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2017 Australia China Alumni Awards - Sponsorship Opportunities


The Australia China Alumni Association (ACAA) was established with the support of the Australian Embassy in Beijing in 2007 and has offices in Beijing, Shanghai and Guangzhou. It now works with 20+ partner universities from across Australia and has been fast emerging as a key organisation in the development of positive Australia-China ties.

Since 2009 and beyond, the ACAA has been continuously seeking corporate sponsorship opportunities for its annual high-profile Australia China Alumni Awards. The Australia China Alumni Awards is a promising way for sponsors to benefit greatly from the much publicised connection with this dynamic, positive, not-for-profit organisation.

To discuss your company's involvement with the Alumni Awards, please contact us at

The 2017 Alumni Awards

The 9th Australia China Alumni Awards Presentation Dinner will be held in November 2017 in Shanghai.

Introduction of the Sponsorships

Sponsorship of the Awards offers a series of outstanding opportunities to engage with top alumni of Australian universities from across all industries and to build and strengthen networks within the Australia-China business community.

Over the past 8 years the Awards have been sponsored by large organisations such as IELTS, Austrade, CPA Australia, Telstra and ANZ Bank. We have celebrated around 400 winners and finalists of the Awards, including the Vice Governor of Shandong Province, Chairman & CEO of JPMorgan and other high profile alumni in senior positions. For further details, please see Appendix I and II.

As a sponsor, you will receive valuable exposure on more than 12 varied channels for 6 months, reaching 20,000+ China-based Australian alumni, 30+ Australian universities, all ACAA partners and 200 media organisations across China. (See Appendix for Details)

*For further details about these benefits, please see Appendix III.

To enquire about sponsorship opportunities for the 2017 Awards, please contact:

Mesa Chen

Director of Development and Communications

Australia China Alumni Association

Tel: +86 20 2237 3101

Appendix I: Background of the Awards

For more information about the History of the Awards, please click HERE.

Appendix II: Award Categories

For more information about Awards Categories, please click HERE.

Appendix III: Promotional Channels

ACAA Website

The ACAA website receives over 30,000 visits and nearly 60,000 page views per month. The Awards mini-site provides highly visible locations for the Sponsor’s logo, name and brief introduction, as well as detailing all sponsored Awards. The Finalists and Winners are also announced and presented on the website.

ACAA Email Publicity Campaign

The ACAA’s email database has over 19,000 entries as of Mar 2017.  This includes alumni as well as high-level business, media, government and university contacts. The ACAA will send out at least 5 emails to its entire database in the lead-up to the Awards, including:

• Announcing the Alumni Awards;

• Calling for Nominations;

• Presenting Short-listed Applicants;

• Advising of Event Details and Ticket Prices;

• Post-awards Wrap-up Email (i.e.links to photo galleries, statements of appreciation and thanks)

ACAA Social Media

The ACAA uses a wide range of social media channels to engage with its alumni.  Currently, there are over 7,000 LinkedIn contacts and many more are connected via Weibo and WeChat.

ACAA Partner University Network

The ACAA Partner University Network currently consists of 21 Australian Universities. Each university is encouraged to promote the Awards on their websites, in their alumni publications and through their alumni e-news. The ACAA also encourages them to acknowledge all the corporate sponsors who help to make the Awards possible.

*Click to download the 2016 The 8th IELTS Australia China Alumni Awards Media Report.


If you would like to sponsor the 2017 ACAA Australia China Alumni Awards, or have any questions, please contact:

Mesa Chen

Director of Development and Communications

Australia China Alumni Association

Tel: +86 20 2237 3101

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